{"id":6266,"date":"2022-05-24T08:00:00","date_gmt":"2022-05-24T08:00:00","guid":{"rendered":"https:\/\/youngentrepreneursinscience.com\/?p=6266"},"modified":"2022-09-16T14:19:30","modified_gmt":"2022-09-16T14:19:30","slug":"in-soil-we-trust","status":"publish","type":"post","link":"https:\/\/youngentrepreneursinscience.com\/de\/2022\/05\/24\/in-soil-we-trust\/","title":{"rendered":"In soil we trust"},"content":{"rendered":"<div id=\"YES-BlogText-1\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n        <div class=\"col-12 col-lg-2\">\n      <span class=\"posted-on\">Ver\u00f6ffentlicht am <br><strong><time class=\"entry-date published updated\" datetime=\"2022-05-24T08:00:00+01:00\">24 Mai, 2022<\/time><\/strong><\/span><br><br><span class=\"posted-by\"> Written by<br><strong><span class=\"author vcard\">Svenja Prigge<\/span><\/strong><\/span>    <\/div>\n    \n    <div\n      class=\"col-12 col-lg-8 \">\n      <h2>Tackling the big challenge of climate change with microclimate data<\/h2>\n<p class=\"lead\">Modern Agriculture is in need of a transformation. One of the biggest pressures is more extreme and rapidly changing weather conditions because of climate change. Nothing less than our food security is in question. According to <a href=\"https:\/\/www.linkedin.com\/company\/agvolution\/\">Agvolution<\/a>, the answer lies in the soil. The G\u00f6ttingen-based startup around <a href=\"https:\/\/www.linkedin.com\/in\/ahclimatesmartagvolution\/\">Andreas Heckmann<\/a> has built a system that gathers the data and turns it into reliable maps and models that help save water and prevent damage.<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogText-2\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n    \n    <div\n      class=\"col-12 col-lg-8  offset-lg-2 \">\n      <h5>What is the (r)evolution in Agvolution?<\/h5>\n<p>In relation to climate change, there is a lack of data in the agricultural sector. I grew up on a small farm in Essen. It was fun to drive a tractor, but what has always fascinated me was how things work together in a complex system. Studying agriculture, I noticed that I couldn\u2019t understand how the ecosystem works without getting access to this data. Neither could the farmers who grow our food. If we don\u2019t know about soil moisture content and the different layers of the soil, we will not be able to adapt to a changing climate. Agvolution closes this data gap and turns it into information the user can understand and utilise.<\/p>\n<h5>How do you yield the data?<\/h5>\n<p>CLIMAVI, our robust soil moisture sensor, gathers the microclimate data in the field. Our software enriches the data with satellite images, soil data, and other publicly available datasets. This data is fed into FARMALYZER, our environmental intelligence, which enables the online modelling of ecosystems. In other words: all the players and conditions in an ecosystem and their interactions that we can measure can be modelled in real time and presented in a way that is accessible for the user. FARMALYZER also predicts the environment and plant growth, and thus helps farmers make decisions.<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogCite-3\" class=\"YES-BlogCite col-12\">\n  <div class=\"row\">\n    <div class=\"col-12 col-lg-8 offset-lg-2 text-center\">\n            <div class=\"quote\">\u201cWe built the whole system from scratch.\u201d<\/div>\n                <\/div>\n  <\/div>\n<\/div>\n\n<div id=\"YES-BlogText-4\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n    \n    <div\n      class=\"col-12 col-lg-8  offset-lg-2 \">\n      <h5>How do you manage to keep costs for your customer at bay while developing a highly technical solution?<\/h5>\n<p>It is part of our patent, so I cannot talk about it in too much detail. One big advantage we have is that we leverage innovation from other research fields, like smartphone technologies and capacity sensor technologies. This lowers the costs because we are using existing sensors. We could have hired a hundred people, but instead we built the whole system from scratch in many hours of work over the last three years.<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogCite-5\" class=\"YES-BlogCite col-12\">\n  <div class=\"row\">\n    <div class=\"col-12 col-lg-8 offset-lg-2 text-center\">\n            <div class=\"headline\">Andreas\u2019 Tip<\/div>\n            <div class=\"quote\">\u201cInstead of rolling out a final product, we implemented our solution step by step in a real environment with feedback by real users. This is why our solution is very well adapted to customer needs at this point.\u201d <\/div>\n            <div class=\"author\">Andreas Heckmann<\/div>\n                  <div class=\"author-position\">Cofounder AGVOLUTION &amp; Young Entrepreneurs in Science Alumn<\/div>\n          <\/div>\n  <\/div>\n<\/div>\n\n<div id=\"YES-BlogText-6\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n    \n    <div\n      class=\"col-12 col-lg-8  offset-lg-2 \">\n      <h5>What has been the feedback from customers so far?<\/h5>\n<p>Overall, it has been great. Of course, we had many issues to fix along the way. If you deploy new software, you need to test it. Fortunately, we did that from the very beginning. One nice feedback we have received from a customer was that we enabled them to develop their technology faster.<\/p>\n<h5>What does a typical Agvolution customer look like?<\/h5>\n<p>It can be an agricultural business, a city, or even a public institution, that is struggling with a shortage of labour, time, or money. For instance, an Agtech company might have a software running, but is in need for hardware; a hardware company, like a weather station manufacturer, has good hardware but no software. In order to address this shortage, we offer a user-centred technology-as-a-service, which can be adapted to our customers\u2019 needs.<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogImage-7\" class=\"YES-BlogImage col-12 my-5 pb-5\">\n  <figure class=\"figure\">\n    <img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1151\" src=\"https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor.jpg\" class=\"img-fluid\" alt=\"The CLIMAVI agvolution sensor standing in the snow\" srcset=\"https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor.jpg 2048w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-300x169.jpg 300w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-1024x576.jpg 1024w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-768x432.jpg 768w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-1536x863.jpg 1536w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-178x100.jpg 178w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-315x177.jpg 315w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-500x282.jpg 500w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/agvolution-sensor-260x146.jpg 260w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><figcaption class=\"figure-caption text-end mt-2\">The CLIMAVI sensor can withstand temperatures well below zero. \u00a9AGVOLUTION<\/figcaption>  <\/figure>\n<\/div>\n\n<div id=\"YES-BlogText-8\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n    \n    <div\n      class=\"col-12 col-lg-8  offset-lg-2 \">\n      <h5>You deployed over 500 sensors in 2021 with many more planned this year. What has been the main factor for your success?<\/h5>\n<p>The team was essential. This is the advantage we have at Agvolution. We have a very interdisciplinary team of cofounders, a physicist, electronics specialist, data scientist, informatics expert, and me as an agronomy and sales expert. At this point, we are no longer only the cofounder team, but a team of five full-time, six part-time employees and two very experienced business angels. We didn\u2019t choose the easiest topic to work on, but I feel lucky and proud that we managed to bring software and hardware together.<\/p>\n<h5>Hardware can be a challenging topic for a startup \u2026<\/h5>\n<p>In our case, the need for a better solution has been immense. What all our customers have in common is that they are affected by a changing climate. Reducing the water consumption is one of the biggest challenges we are facing in agriculture right now.<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogCite-9\" class=\"YES-BlogCite col-12\">\n  <div class=\"row\">\n    <div class=\"col-12 col-lg-8 offset-lg-2 text-center\">\n            <div class=\"quote\">\u201cThe workshop by Young Entrepreneurs in Science was the first time I learned about essential tools such as the Business Model Canvas.\u201d<\/div>\n                <\/div>\n  <\/div>\n<\/div>\n\n<div id=\"YES-BlogText-10\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n    \n    <div\n      class=\"col-12 col-lg-8  offset-lg-2 \">\n      <h5>You have previously worked as a Trainee at BASF. What experiences have you gathered there that prepared you for the life as an entrepreneur?<\/h5>\n<p>I learned a lot about trial management and agricultural business at BASF. I also had the chance to travel around Germany and got in touch with many different farmers, consultants, and authorities. This motivated me to start my own business, to dig deeper into the topic of climate and plant growth. Later, when I started the PhD, I had the chance to take part in the Young Entrepreneurs in Science workshop. It was a great opportunity to meet other minds in science, and the first time I learned about some of the essential tools you need for launching a startup, such as the Business Model Canvas.<\/p>\n<h5>What is next for Agvolution?<\/h5>\n<p>Launching our FARMALYZER IOT App on IOS, Android, and Web browsers! We have tested it for a long time with our early adopter groups, about 150 people in total. Hopefully this will lead to a good scoring on the app stores. We are looking forward to completing the augmented reality function for us to store and show virtual assets. We are also working on a new type of high-precision positioning technology for our IoT sensors and asset tracking within our app. I am fascinated by this technology. It is all in your smartphone \u2022<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-Divider-11\" class=\"YES-Divider col-12\" data-aos=\"fade-up\"\n  data-aos-duration=\"3000\">\n  <div class=\"container pt-3 pb-5\">\n    <div class=\"row justify-content-center\">\n      <div class=\"col-2 border-top border-primary\"><\/div>\n    <\/div>\n  <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogText-12\" class=\"YES-BlogText col-12\">\n\n  <div class=\"row\">\n    \n    <div\n      class=\"col-12 col-lg-8  offset-lg-2 \">\n      <p>Andreas was invited to talk about starting up with the parliamentary state secretary Dr. h. c. Thomas Sattelberger at the bitkom Get Started Gr\u00fcnderfr\u00fchst\u00fcck (in German). Click on <a href=\"https:\/\/www.youtube.com\/watch?v=NiyGSjMatCQ\">this link<\/a> to watch it on YouTube.<\/p>\n    <\/div>\n\n      <\/div>\n\n<\/div>\n\n<div id=\"YES-BlogImage-13\" class=\"YES-BlogImage col-12 my-5 pb-5\">\n  <figure class=\"figure\">\n    <img loading=\"lazy\" decoding=\"async\" width=\"1819\" height=\"1024\" src=\"https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1.png\" class=\"img-fluid\" alt=\"Screenshot of a video from &quot;Get Started \u2013 Gr\u00fcnderfr\u00fchst\u00fcck mit Dr. h. c. Thomas Sattelberger&quot;\" srcset=\"https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1.png 1819w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-300x169.png 300w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-1024x576.png 1024w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-768x432.png 768w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-1536x865.png 1536w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-178x100.png 178w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-315x177.png 315w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-500x282.png 500w, https:\/\/youngentrepreneursinscience.com\/wp-content\/uploads\/2022\/05\/Bildschirmfoto-2022-09-16-um-16.12.35-1-260x146.png 260w\" sizes=\"auto, (max-width: 1819px) 100vw, 1819px\" \/>  <\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The G\u00f6ttingen-based startup Agvolution built a system that gathers data and turns it into reliable maps and models that help save water and prevent damage.<\/p>\n","protected":false},"author":3,"featured_media":6273,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[189],"tags":[],"class_list":["post-6266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - 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